Know where you stand

One dashboard that reads itself to you

Connect Search Console and GA4 once. From then on the data arrives interpreted, not exported.

The AI brief

Every two weeks, AI reads everything RankLens tracks - Search Console, GA4, site health, backlinks, rank grids, even your year-ago seasonality baseline - and writes a plain-English brief: what's working, what needs attention, and up to three things to work on first, each linked to the screen that fixes it.

Refreshed every 2 weeks · re-run any time

KPIs with real history

Clicks, impressions, domain rating, referring domains, PageSpeed, GA4 sessions and conversions - snapshotted daily, so trends are your own recorded history, not a vendor's estimate that changes under you.

Snapshots daily

Keywords

Your real Search Console queries - up to 250 - with clicks, position and movement, enriched with search volume and difficulty, split branded vs non-branded, and classified by intent. Rising and declining movers surface themselves.

Live on view · rolling 28-day window

Pages

Every page classified (service, location, blog, pillar…) and tiered: winning, striking distance, page 2, invisible. Indexation checked page-by-page against Google, the sitemap audited with the weekly sweep, and title/CTR opportunities priced in estimated lost clicks per month.

Re-synced daily · indexation re-checked ~weekly

Missing pages, found

Cities with search demand but no page. Topics your queries cluster around with nothing built for them. Each gap comes with the evidence, a suggested URL and outline, and an internal-linking plan - one click files it as a task.

Recomputed daily

AI visibility

Counts real AI answers that cite your site - Google AI Overviews and ChatGPT, counted separately - plus which domains AI cites in your local searches when it isn't you, so you know exactly whose guest list to get on.

Citation scan every 2 weeks · market table rides the daily local search checks

Illustrative scenario A window-cleaning company's brief opens with: two retired pages still hold 23 backlinks but return 404, three service pages are too thin to rank, and one keyword sits at position 11 with 1,300 monthly impressions. That's an afternoon of redirects and copy - not a $2,000 audit.

Full pages: SEO overview & AI brief → · Keywords → · Pages & indexation → · AI visibility →

Win the map

Local SEO with receipts

Rank grids that scan themselves

Your Google Maps rank at every point of a grid across town - 5×5 up to 13×13, half-mile to 3-mile spacing - painted green to red. Automatic re-scans every two weeks plus 30 on-demand re-scans a month, no credits, ever. Every scan doubles as a competitor scan: the local pack leaderboard shows who beats you, their rating, reviews, and share of the map.

Track any profile - yours, a competitor's, a prospect's - no Google login needed; service-area businesses handled properly
Google Business Profile metrics per location: calls, views, clicks, directions, daily
Suspension watch: if Google takes a profile down, you get a critical alert with reinstatement steps

RankLens rank grid with local pack leaderboard

Citations - the honest version

We don't scan 300 directories or sell submissions. You get a curated checklist of the 21 sources that actually matter (the five data aggregators first), a NAP-verification scan that checks your name, address and phone on every listing you've built, and a 0-100 citation score. Build once, verify, move on with your life.

Checklist always on · verification scan on demand

Reviews inbox + AI replies

Every Google review in one inbox with filters for "needs reply" and "negative". One click drafts a reply - six rotating styles so your history never reads templated; negative drafts stay calm and take it offline. You edit and hit send; nothing ever auto-posts.

Synced daily · every 6h when requests are open

Posts & photos

Post to Google Business Profile (and social platforms) from one composer, schedule ahead, and push photos into the profile gallery by category. AI drafts post options grounded in your own service pages.

Scheduler runs every minute

Trade organizations

A suggested list of national, state and local associations worth joining for your trade and city - the memberships that come with a real citation and often a real referral network. You verify, join, and log the profile link.

Generated on demand

Full pages: Rank grids & GBP → · Citations →

Turn jobs into reviews

The review engine

Job closed → review requested. Automatically.

Jobber connects natively, Housecall Pro connects with its built-in webhook, anything else through Zapier or a direct webhook. Every finished job becomes a branded review ask - email sequences with polite follow-ups, or a copy-paste link for phone-only customers, rotated across your locations, guarded by tag rules, frequency caps, duplicate protection and permanent opt-outs.

Unhappy customers reach the owner first - complaint inbox with instant alerts, while the public review link stays visible (inside Google's rules)
New reviews are matched back to requests, so you see which asks became stars
Repeat customers are never re-asked for the same profile - the engine falls back to your other platforms or an "update your review" ask

The full review-engine page →

RankLens review requests rotating across two locations

Fix the website

Find what's keeping your site behind - then fix it

Site health sweep

A weekly technical sweep of your money pages: HTTPS and redirect sanity, robots.txt (including whether you're blocking the AI crawlers that now send customers), noindex accidents, canonical problems, broken pages, page titles and metas. Issues rank by severity; new critical ones alert you.

Weekly · manual run takes ~2 minutes

Backlink monitoring

Domain rating, referring domains, new and lost links week over week, your best links ranked by the traffic of the page linking to you, and broken backlinks grouped by dead page - with one-click redirect tasks to reclaim the equity. Runs on an enterprise-grade link index; no separate subscription.

Link profile refreshed weekly

Content audit

AI reads up to 30 of your live pages against Google's helpful-content guidance: a 0-100 score per page, verdicts from "winning" to "hurting", fluff called out with quotes, missing topics, and concrete fixes.

Re-audited monthly · run any time

Content briefs & AI writer

Content gaps become writer-ready briefs - title, outline, internal links - and the AI writer drafts the full page in your site's own tone. Facts it can't know become an owner checklist instead of invented claims. Nothing publishes automatically.

On demand

Internal links analyzer

Money pages with almost no internal links, pages whose copy already mentions a topic without linking to it, and boilerplate-anchor warnings - each with the exact source page and anchor text to use.

Refreshes with the weekly sweep

Schema & cannibalization

Copy-paste LocalBusiness schema generated only from verified data, plus FAQ blocks written from your own content - the visible answers AI assistants actually read. Plus keyword-cannibalization detection when two pages fight over the same query, with a suggested page to consolidate on.

On demand

Full pages: Site health → · Content tools → · Backlinks →

Beat the competition

Spy on the winners. Steal their playbook.

Every lane of competitor intelligence, from the map to their backlinks - and every finding files straight into your task list.

Who's actually beating you

Map competitors aggregated from your own grid scans, the domains that keep showing up in real local searches for your services, and website competitors by keyword overlap - three lanes, deduplicated of directories and false rivals.

From your grid scans + daily local search checks

Head-to-head teardown

You vs any domain: authority, links, keywords, page speed, sitemap size, service and location pages - winner bolded per row - plus the cities they cover that you don't, and an AI read of their homepage ending in a "worth stealing" list.

~15 seconds, on demand

Keyword gap

Up to 500 of a competitor's top-20 keywords, distilled to the gaps where you're nowhere - with national volume estimates, their rank, and the exact page of theirs that ranks. Their ten strongest pages get matched against your closest equivalent, or flagged as missing.

On demand, stored per competitor

Link gap

Domains linking to your competitors but not to you - junk and bought-link networks filtered out and disclosed - categorized into directories, local news, associations and institutions. A ready-made outreach list, one click to task.

Refreshes weekly after the first run

Content teardowns

Your page vs the competitor page that outranks it for a shared search: measured stats side by side, then an evidence-cited analysis of what they do better, what you do better, and the specific changes to steal.

On demand · cached per matchup

AI market research

AI with live web search maps your local market and surfaces the real competitors - including ones keyword tools miss - each with a one-line, evidence-based reason and one-click tracking.

30-60 seconds, on demand

Illustrative scenario The teardown on the #1 carpet cleaner shows a dedicated page per suburb (you have one "areas served" page), 27 more reviews than you, and replies to every review within a day. The keyword gap adds nine "cleaning + suburb" searches they own outright. The steal list writes itself - and files itself as tasks.

Full page: Competitor intelligence →

Run it like a business

The operational layer most SEO tools don't have

Actions & the workboard

Everything that needs doing - alert-generated or filed from any report - lands on one kanban board: new, working, solved, with notes, history, and deep links to the screen that fixes each card. A guardrail flags work that was already solved recently, so nobody redoes last month's fix.

Alerts evaluated daily · Slack/Telegram fan-out

Alerts that matter

Click drops, pages Google dropped from the index, grid-rank drops, new map-pack competitors, lost high-value links, broken sitemaps, GBP suspensions, negative reviews, conversion-tracking failures - each fires once, with the evidence.

With the daily snapshot

Reports & weekly digests

A branded, print-ready client report built from live data - rankings, leads, content, technical health, the action plan - plus an automatic Monday digest email per client showing what was done and what improved. Proof-of-work on autopilot.

Report on demand · digest every Monday

White-label & client logins

Your logo, your brand color, your name across the dashboard, reports, digests and support chat. Clients get real logins - scoped to their site, view-only or posting rights, sections curated per seat. Team seats for your staff included.

Agency plan

Billing through your Stripe

Connect your own Stripe: payment links, card-on-file entry for phone orders, per-site or bundled subscriptions, re-pricing with proration, and one-off help fees charged to the client's next invoice. The money never touches us.

Agency plan · status live from Stripe

A priced services menu

Publish your own "done for you" menu - per page, per hour, per citation, flat - and clients can request help on any task with the fee agreed up front. Approved work bills automatically through your Stripe.